Brand Manager I Neurology
novartis · Warsaw
Job description
About the role
Novartis is looking for a Brand Manager I Neurology in Warsaw, Poland, to shape brand strategy, drive impactful launches and campaigns and advance patient outcomes through innovative, data-driven approaches. The role works closely with cross-functional teams to turn insights into action and accelerate access to breakthrough treatments. Relocation support is not offered, so only apply if you can live in Warsaw.
Key responsibilities
- Own and execute the hematology brand strategy, adapting global priorities into local initiatives.
- Design and deliver omnichannel campaigns that enhance customer engagement and brand performance.
- Analyze market trends, customer insights and performance data to optimise strategic decisions.
- Collaborate with Sales, Medical and Value & Access teams to achieve brand objectives.
- Drive accurate forecasting, demand planning and effective budget management.
- Develop customer segmentation strategies and tailored messaging.
- Ensure brand activities comply with Novartis policies and applicable industry regulations.
Required profile
- University degree in life sciences, marketing, business or a related field.
- Proven experience in pharmaceutical brand management, product marketing or related commercial roles.
- Strong understanding of healthcare systems, customer needs and pharmaceutical market dynamics.
- Experience supporting or managing drug reimbursement and treatment access programs.
- Experience in rare diseases; neurology experience is highly valued.
- Demonstrated success in data-driven brand strategies and campaigns, and in cross-functional, matrix organisations.
- Excellent English, strong presentation skills and the ability to influence across functions.
Desirable requirements
- Experience in an innovative pharmaceutical company.
- Knowledge of launch excellence principles and experience supporting product launches.
What we offer
- Expected annual base salary in Poland of PLN 174,500 to 324,100, set according to skills, competencies and experience.
- Benefits such as insurance plans, retirement plans, wellbeing resources and global recognition programmes.
- Flexible and hybrid working options where possible, and at least 14 weeks of paid parental leave.
- Eligibility for a company vehicle or car allowance under local policies.
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Published 17 hours ago
Expires 1 month from now
3 views · 0 interested
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novartis
Warsaw