Industry Regional Marketer (Europe)

About the role

Sphera, a global provider of enterprise software and services for environmental, health, safety and sustainability, is looking for an Industry Regional Marketer to run its integrated industry marketing campaigns in Europe. Reporting to the Industry Marketing Team Lead, you will own campaign execution, regional adaptation and sales alignment to generate pipeline and accelerate growth in your region. The role is remote.

Key responsibilities

• Execute full-funnel, multi-channel campaigns tailored to your region and industry, using digital, events and ABM tactics
• Work with regional sales teams to align campaigns, follow up and accelerate pipeline
• Manage regional events, webinars and tradeshows together with corporate event marketing
• Partner with the digital marketing team and its agency to localize paid, SEO, email and website campaigns
• Adapt global content, thought leadership and case studies to regional needs
• Monitor campaign performance, track lead flow and pipeline impact, and recommend optimizations
• Collaborate with product marketing, field marketing and digital marketing

Required profile

• 4-6 years of B2B marketing experience, preferably in SaaS or risk/sustainability sectors
• Hands-on experience in demand generation, ABM and campaign execution
• Experience running events (in-person and virtual) as part of integrated campaigns
• Strong collaboration skills and ability to work with sales and marketing teams
• Excellent organization and ability to manage multiple projects at once

Required skills

• Familiarity with marketing automation, CRM, ABM and analytics tools such as Salesforce, Pardot, Asana and 6sense