CRM Operations & Braze Specialist

About the role

Bitpanda, a cryptocurrency trading platform serving more than 7 million customers, is hiring a CRM Operations & Braze Specialist in Krakow. You will keep Bitpanda's Braze running smoothly: configuring workspaces, user attributes and segments, templates and content blocks, and running quality checks before every send across European markets, so the CRM team can build and ship campaigns without worrying about the tool.

Key responsibilities

• Configure and maintain Braze workspaces: attributes, segments, templates, content blocks and Liquid logic.
• Set up multi-market sends with Localisation so every language version is correct.
• Run QA before every send and own deliverability hygiene.
• Fix broken attributes, templates and sends first-line, escalating pipeline issues to the MarTech Engineer.
• Document the setup so the team does not become dependent on one person.

Required profile

• 2 to 4 years administering Braze (or a similar CRM platform) for a multi-market programme.
• Hands-on ownership of configuration, attributes, templates and QA, not a strategy role.
• Comfortable with Liquid, HTML and CSS for email templates, basic SQL for segment checks and reading integration documentation.
• Able to document what you build and check before sending.

What we offer

• Hybrid working model plus 25 extra days per year to work from another city or country.
• Competitive pay aligned with a pay-for-impact policy, including stock options.
• Confidential coaching, counselling and mental health support through OpenUP.
• Unlimited access to Udemy courses and partner discounts and rewards.
• Up to 8 extra weeks of gender-neutral new parent leave.
• Free onsite meals in Vienna, Bucharest, Barcelona and Berlin, and tenure recognition.