Media Buyer – Meta Ads Specialist

About the role

AutoBidMaster is seeking an experienced Media Buyer focused on Meta Ads to lead paid acquisition efforts for its global automotive auction platform. You will design high‑converting funnels, manage budgets, and turn ad spend into measurable revenue across US and international markets.

Key responsibilities

• Plan, build, and continuously optimize Meta Ads campaigns for lead generation and customer acquisition.
• Monitor performance metrics such as CPC, CPM, CPA, ROAS, and retention, adjusting settings and budgets to meet efficiency targets.
• Conduct A/B testing of creatives, copy, and audience segments to identify and scale winning combinations.
• Collaborate with Performance, Creative, and Marketing teams to produce car‑centric ad creatives that resonate with buyers.
• Prepare regular performance reports and deliver data‑driven insights and growth recommendations to leadership.

Required profile

• 3+ years of hands‑on experience managing and scaling Meta Ads campaigns, preferably for international audiences.
• Strong data‑driven mindset; comfortable working in Ads Manager and Google Analytics.
• Excellent command of English.
• Interest in the automotive or auction sector is a plus.

Required skills

• Meta Ads platform
• Meta Pixel implementation
• Conversions API
• UTM parameters and custom conversions
• Ads Manager
• Google Analytics

What we offer

• Competitive compensation based on experience.
• Opportunity to work with US and EU professionals shaping the auto‑auction industry.
• 20 paid vacation days per year plus sick days.
• All necessary equipment and hardware.
• Team‑building activities and corporate events.